Biography:
Dr. Lawrence Burgee earned a Ph.D. in Information
Systems from the University of Maryland Baltimore County, and an MBA
from Loyola University Maryland. He is currently the Computer
Science Department Chair and a Professor of Computer
Science in the
the
School of Liberal Arts & Sciences at Palm
Beach Atlantic University. With the move to Computer Science, Dr.
Burgee now focuses more on courses and research related to
Information Systems, Human-Centered Computing, Website Development, Data
Science, and Database Systems. He also teaches Management of Digital
Information Systems in the MBA program, Digital Marketing,
and additional marketing courses for the Rinker School of Business.
From 2017 to 2021, Dr. Burgee was a Professor of Marketing
in the
Rinker School of Business, where he taught Integrated Marketing Communication, International
Marketing, and Marketing Management in the MBA program, and Principles
of Marketing, Marketing Management, International Marketing, Digital
Marketing, and Global Business in the undergraduate program. He was the
BS Business Administration Program Coordinator from
2018 to 2021. From 2017-2019, he was the faculty advisor to the PBA
student chapter of the American Marketing Association. He was also a
member of the AACSB Accreditation Team, the University Experiential
Learning Committee, and a member of the Quality Enhancement Plan
Service-Learning Faculty Implementer Team. In November 2017, he was
honored with the “Professorial Medallion” for earning the highest rank
in academia. He also has a passion for travel abroad, foreign language
study, and conducting business, marketing, and technology-related study
tours. He conceptualized, organized, and co-led PBA’s and the world’s
first International Marketing & Franchising European Study Tour to
London and Munich in May 2019, with 15 students and visits to 10
organizations. Since 1992, he has conducted 27 study tours with
about 700 students to visit more than 160 companies in Europe and Latin
America.
From 2014 to 2017, Dr. Burgee served as Dean and Professor
in the Division of Business and
Information Management at Neumann University. In just three years, he coordinated more than
50 curricular enhancements to degrees in
accounting, computer information systems, marketing, sport management,
and three new business administration tracks in finance, human
resources, and international business. In his first year, he spearheaded
the doubling of the Business Advisory Council to nearly 40 members. He
then met with BAC small groups divided by discipline to incorporate
their industry-based input into the curricular revisions. He worked with faculty and administration colleagues to lead the Division
through successful ACBSP reaccreditation. The report from the ACBSP
visitation team praised Dr. Burgee for his strong and effective
leadership and ability to build bridges across campus through
constructive collaborative processes. He won a best paper award on the
topic of fostering cultural immersion at the Academy of Business
Research Fall 2014 Conference. He also conceptualized, organized, and
led Neumann’s first International Marketing European Study Tour to
London and Berlin in May 2015, with visits to nine companies. In April 2016,
Dr. Burgee was inducted into the Delta Mu Delta International Honor
Society in recognition of his efforts to improve Neumann’s business
programs.
From 2009 to 2014, Dr. Burgee served as Chair and Associate Professor in
the Department of Information Systems at the Brown School of Business
and Leadership at Stevenson University. He led the development of five
new business-focused information systems courses and a new track in
e-commerce technology. He headed the efforts to integrate business
professionalism and leadership theory into the IS degrees, a process
known as DeGeeking. He also collaborated with Business Administration
and Arts in the formation of a new multidisciplinary digital marketing
degree. Enrollment for his department increased from 180 upon his
arrival to more than 250 at the time of his departure. This increase of
more than 70 students resulted in a cumulative increase in revenues of
more than $2.6 million thanks to Dr. Burgee's intense recruiting efforts
and the dedication of his outstanding faculty. In 2011, he won the Dean's Award for Outstanding Faculty Student
Leadership. In 2014, he received the Dean's Award for Outstanding
Scholarship for the DeGeeking “best paper” presented at the 2013 Academy
of Business Research Conference. Dr. Burgee was also inducted into the
Sigma Beta Delta International Honor Society in Business, Management and
Administration, an honor recognizing the seven international study tours
he led and co-led while at Stevenson.
Dr. Burgee was an Assistant Professor of e-Business and Technology
Management at Towson University from 2003 to 2009, where he taught
cutting-edge courses in information systems, e-business, and internet technology. He also
taught marketing in the Executive MBA program at University of Lodz
Polish-American Management Center
in
Poland, and taught e-business at
Quality
Leadership University in
Panama. His 2009 co-authored peer-reviewed journal article
Social ties and online word of mouth published in Internet
Research, has been
cited in
nearly 800 publications.
From 1999 to 2002, Dr. Burgee was the Executive Director of the
Lattanze Center for Executive Studies in Information Technology at
Loyola University Maryland. He was the
International Business &
Marketing European Study Tour Coordinator (for Loyola and
American
University) from 1992 to 1998 where he developed marketing strategies,
established relationships with high-level executives, and arranged for
group visits to more than 75 companies in Belgium, Czech Republic,
England, France, Germany, Ireland, Italy, and Switzerland. He was also
Loyola's American Experience Program Director and was responsible for
hosting two-week business, marketing, and cultural integration visits to
Baltimore for 20-25 Chilean business executives from the Loyola MBA
Program at University Alberto Hurtado in Santiago, Chile. While at
Loyola, Dr. Burgee was also an Adjunct Professor taught five different graduate MBA courses and four
different undergraduate business courses.
Prior to academia, Dr. Burgee spent 14 years in various Computer and
Information Sciences positions including Systems Programmer,
Information Technology Analyst, Functional Business Analyst, Disaster
Recovery Coordinator, and Project Manager. He
began his career as a Mathematician and
Computer Scientist at the
U.S. Army Ballistic Research
Laboratory, and worked with blast dynamics and nuclear weapons
simulation, testing, and control systems. After working for the Army, he
worked at Allied Irish Bank (First Maryland Division) as a
Systems Analyst and supported commercial banking
and currency trading environments. He also worked for 10 years at the
Baltimore Gas & Electric Company where he spent considerable time at the
Calvert Cliffs Nuclear Power Plant ensuring that the plant disaster
recovery plan was integrated with the overall corporate business
continuity plan.
Dr. Burgee's
other interests include marketing, technology,
e-commerce, and business continuity consulting (Burgee
Global), mountain biking, water sports,
trail running,
travel abroad, foreign language study, cheering for FC Köln, Arsenal FC, Miami Heat,
Philadelphia Flyers, and Florida Gators, and relaxing with family
and friends.
Shared
Documents:
ACBSP International Conference Cancun
2016 Presentation Slides -
PDF
Sample - Study Tour Student Code of
Conduct -
Word
- PDF
Sample - Preparation for Roommate
Selection Questionnaire -
Word -
PDF
|
Dr. Burgee discusses strategy with Brian Billick, former Head Coach of the
Baltimore Ravens, during an Executive MBA Forum; May 2001 |
Ph.D. graduation with
Dr. Anthony F. Norcio,
UMBC Professor and Dissertation Advisor; May 2005 |
Dr. Burgee with
Pervez Musharraf, former President of Pakistan; September 2009
|
Dr. & Mrs. Burgee with
Greg Mortenson, author of
Three Cups of Tea; April 2010 |
Dr. Burgee tailgates in Miami with
Jarret Johnson's
uncle and mom, and John Burgee (right), before the
Ravens beat the Dolphins
in a playoff victory! January 2009 |
Dr. Burgee
assists students in a Mobile Technology Classroom in this
Towson University advertisement
(click picture to see full ad) |
Innsbruck, Austria: May 1995 |
Dr. Burgee
with
Dr. Ellen Hoadley,
Loyola University Professor;
Merck Pharmaceuticals, Milan, Italy;
European
Study Tour: May 1995 |
Dr. Burgee with
Dr. Doris Van Doren,
Loyola Professor and amazing Mentor enjoying Zurich, Switzerland;
European Study Tour: May 1998 |
Brighton, England - European Study Tour
- 2019 |
An
article about this visit appeared in
Ford Europe magazine!
German /
English |
Gift presentation to Secretary Luis
Martinez
Bolivar Palace - Winter Term in Panama -
2014 |
"The Sound of Music" Mirabell Gardens
Salzburg, Austria - European Study Tour
- 2013 |
Saab Dealership Franchise Presentation
Munich, Germany - European Study Tour -
1997 |
American Marketing Association
International Collegiate Conference, New
Orleans, Louisiana;
Palm Beach Atlantic
University, Student Chapter, April 2018 |
|
|
International
Study Tours
Click on pictures
for full size
Bodystreet Global Headquarters, Munich, Germany; Palm
Beach Atlantic University, May 2019
2019 European Study Tour
Aberdeen Asset Management,
London, England; Neumann University
2015 European Study Tour: May 2015
Havas Worldwide,
Prague, Czech Republic; Stevenson University
2014 European Study Tour: May 2014
Presentation from President Oscar Leon,
Quality
Leadership University, Stevenson University
2014 Winter Term in Panama: Jan 2014
Microsoft
Deutschland,
Munich, Germany;
Stevenson University
European Study Tour: May 2013 -
Schedule
-
Photos:
London -
Munich
Vibram,
Albizzate (Milan), Italy;
Stevenson University
2012 European Study Tour: May 2012
Adidas, Panama City, Panama; Stevenson University
2012 Winter Term in Panama: Jan 2012
Lockheed Martin UK, London,
England; Stevenson
University
European Study Tour: May 2011
3M Deutschland, Neuss, Germany; Stevenson University
2010
European Study Tour: May 2010
Dr. Burgee with Panamanian e-business students; Quality Leadership
University, Panama City, Panama; January 2009; See
Jan 2008 class
Dr. Burgee with the Executive MBA Director and Program Director,
University of Lodz Polish-American Management Center, Lodz, Poland; May
2006
Dr. Burgee
with Chilean American
Experience group; Loyola MBA students from University Alberto
Hurtado, Santiago, Chile; June 2001
Hallmark UK,
Henley-on-Thames (London), England;
1998
Loyola University / American University
European Study Tour: May 1998
Coca-Cola,
Prague, Czech Republic;
1997 Loyola University / American University
European Study Tour: May 1997
Ceskoslovenska Obchodni Banka,
Prague, Czech Republic; 1996 Loyola University / American University
European Study Tour: May 1996
Eurotrek, Zurich, Switzerland;
1995 Loyola University / American University
European Study Tour: May 1995
Bavarian Ministry, Munich, Germany;
1994 Loyola University / American University
European Study Tour: May 1994
First Subway in
Dublin, Ireland;
1993 Loyola
University / American University
European Study Tour:
May 1993
Dr. Burgee on TV
Problems with
Obamacare Website, MPT, Oct 25, 2013
Social Media
Cautions ..., MPT, Mar. 31, 2011
The Darker Side of Facebook, WBAL-TV, Dec. 5, 2010
US Lags Behind With Internet, WJZ TV, Nov. 1, 2007
Last Updated: April 26, 2023 |